Half of the blogosphere says Blogger is good for SEO and remaining half say that WordPress is better for SEO. It can be some much confusing for a person to choose either Blogger or WordPress. The very first thing that you should understand is it doesn't matter which platform you are using, you site rankings mostly depends on your SEO skills and quality of backlinks. A plane static HTML file can be ranked at the top of the Google search if it is optimized correctly. So every platform is equally better for SEO and it depends on your SEO skills. Both WordPress and Blogger are fantastic for SEO. Have a look at the video given below to know what Google web spam head tells about Blogger SEO. This article will clear your doubts and also tell you what SEO experts think about blogger SEO.
#1 You Can Choose Your Custom Permalink
Blogger allows you to choose your custom permalink. You can target keywords in your permalink. Permalink tells search engines. URL structure is very important in SEO. It plays a very important role in indexing your site. If you add some irrelevant keywords in your permalink then it will be harder to get good ranking. Blogger allows you to setup your custom permalink so you can target your keywords and make it relevant to your content. There are many things you need to consider while adding a permalink. Permalink length is also an important thing. If you do keyword stuffing in permalink then it might reduce your ranking. Adding most relevant keywords in the beginning of your permalink can help you a bit. So, these things affect your SEO and blogger allows us to setup our custom permalink so we can Search Engine Optimize our permalink as we want. You can change and customize your permalink structure for better SEO. While creating static pages on blogger, the texts that you use as the title of the page are used for creating permalink. While writing a blog post you can choose your permalink by clicking at permalink option at the right column.#2 you can fix Structured Data Errors Manually
Blogger slows you to edit your template manually. Everything is customizable in blogger. You can implement your own codes, add your own widgets, create your own widgets, you can add Java scripts and you can do really cool things with blogger.
What is structured data: Every webpage has a specific structure. Structured data helps search engines to extract information from your webpage. You can remove all the structured data errors if you are using blogger. You can manually add extra Meta data such as twitter cards and Facbook open graph Meta data in your blogger template. You can also implement new structured data in your blogger template. You can fix errors in your existing template. In the middle of the 2014, structured data error testing tool was added in Google Web master Tools which we also know as Rich Snippets Tool. You can check your blogger template for structured data and remove them manually and it is another important SEO ability of blogger.
#3 Blogger Allows You to Schedule Your Posts
You blog quickly looses rankings when you don' update your blogger blog frequently. You must regularly update your blogger blog in order to grow your rankings. Blogger allows you to do this by scheduling your posts. You can schedule your posts in blogger. You can choose the data and time when the post gets published. While writing a bog post you can see this option at the right column.
#4 Customizable 404 Error Page
You can customize your 404 error page as you want. Bloggers allows you to set separate html for your 404 error page. Means you can implement your own 404 error page with separate style sheets and coding in blogger. This is another SEO benefit of using blogger. If you have any broken link or if you deleted a webpage by mistake then your readers can understand this page is not available or removed or temporarily unavailable. It makes your blogger blog more professional and helps your reads to distinguish between content pages and error pages. You can also add a contact form below your 404 error page so your readers can contact and inform you about the error. You can also add a search box so your readers can use this search box to search new content.
#5 You Can Add Social Widgets In Blogger
Social media optimization is also an important thing. You can gain a huge amount of traffic from social networking sites such as Google Plus, Facebook, and Twitter. Blogger allows you to add infinite number of social sharing widgets such as plus one button, Facebook like button, Facebook share button, Facebook social plug-in, Facebook like box, twitter follow buttons, YouTube Subscribe Button. You can add these social sharing buttons wherever you want. Adding social widgets on your blogger blog can help you in building readership. You can embed Google plus Posts in blogger which can help in increasing your followers.
#6 Google Plus Commenting System
Long days back Google plus announced a new commenting system and finally we got this on blogger in the early days of 2013. Google plus Commenting System is another great advantage of using blogger. This new commenting system is not available for other bogging platforms. You can easily add this new superior commenting system in your blogger blog by changing Google plus settings in your blogger dashboard. This commenting System is supported on public blogs; you can't use this system on private blogs.
#7 Instant Integration with Google Plus Page
You can associate your blogger blog with your Google plus Page. Blogger allows you to interconnect your accounts with each other. Whenever you publish a new post, it automatically gets shared on your Google plus Page. You don't need to share your posts manually. Everyone who uses blogger is going to receive great SEO benefits from Google Plus.
So this list doesn't end here. There are many other SEO benefits of using blogger that you can figure our while using Blogger.
Half of the blogosphere says Blogger is good for SEO and remaining half say that WordPress is better for SEO. It can be some much confusing for a person to choose either Blogger or WordPress. The very first thing that you should understand is it doesn't matter which platform you are using, you site rankings mostly depends on your SEO skills and quality of backlinks. A plane static HTML file can be ranked at the top of the Google search if it is optimized correctly. So every platform is equally better for SEO and it depends on your SEO skills. Both WordPress and Blogger are fantastic for SEO. Have a look at the video given below to know what Google web spam head tells about Blogger SEO. This article will clear your doubts and also tell you what SEO experts think about blogger SEO.
#1 You Can Choose Your Custom Permalink
Blogger allows you to choose your custom permalink. You can target keywords in your permalink. Permalink tells search engines. URL structure is very important in SEO. It plays a very important role in indexing your site. If you add some irrelevant keywords in your permalink then it will be harder to get good ranking. Blogger allows you to setup your custom permalink so you can target your keywords and make it relevant to your content. There are many things you need to consider while adding a permalink. Permalink length is also an important thing. If you do keyword stuffing in permalink then it might reduce your ranking. Adding most relevant keywords in the beginning of your permalink can help you a bit. So, these things affect your SEO and blogger allows us to setup our custom permalink so we can Search Engine Optimize our permalink as we want. You can change and customize your permalink structure for better SEO. While creating static pages on blogger, the texts that you use as the title of the page are used for creating permalink. While writing a blog post you can choose your permalink by clicking at permalink option at the right column.#2 you can fix Structured Data Errors Manually
Blogger slows you to edit your template manually. Everything is customizable in blogger. You can implement your own codes, add your own widgets, create your own widgets, you can add Java scripts and you can do really cool things with blogger.
What is structured data: Every webpage has a specific structure. Structured data helps search engines to extract information from your webpage. You can remove all the structured data errors if you are using blogger. You can manually add extra Meta data such as twitter cards and Facbook open graph Meta data in your blogger template. You can also implement new structured data in your blogger template. You can fix errors in your existing template. In the middle of the 2014, structured data error testing tool was added in Google Web master Tools which we also know as Rich Snippets Tool. You can check your blogger template for structured data and remove them manually and it is another important SEO ability of blogger.
#3 Blogger Allows You to Schedule Your Posts
You blog quickly looses rankings when you don' update your blogger blog frequently. You must regularly update your blogger blog in order to grow your rankings. Blogger allows you to do this by scheduling your posts. You can schedule your posts in blogger. You can choose the data and time when the post gets published. While writing a bog post you can see this option at the right column.
#4 Customizable 404 Error Page
You can customize your 404 error page as you want. Bloggers allows you to set separate html for your 404 error page. Means you can implement your own 404 error page with separate style sheets and coding in blogger. This is another SEO benefit of using blogger. If you have any broken link or if you deleted a webpage by mistake then your readers can understand this page is not available or removed or temporarily unavailable. It makes your blogger blog more professional and helps your reads to distinguish between content pages and error pages. You can also add a contact form below your 404 error page so your readers can contact and inform you about the error. You can also add a search box so your readers can use this search box to search new content.
#5 You Can Add Social Widgets In Blogger
Social media optimization is also an important thing. You can gain a huge amount of traffic from social networking sites such as Google Plus, Facebook, and Twitter. Blogger allows you to add infinite number of social sharing widgets such as plus one button, Facebook like button, Facebook share button, Facebook social plug-in, Facebook like box, twitter follow buttons, YouTube Subscribe Button. You can add these social sharing buttons wherever you want. Adding social widgets on your blogger blog can help you in building readership. You can embed Google plus Posts in blogger which can help in increasing your followers.
#6 Google Plus Commenting System
Long days back Google plus announced a new commenting system and finally we got this on blogger in the early days of 2013. Google plus Commenting System is another great advantage of using blogger. This new commenting system is not available for other bogging platforms. You can easily add this new superior commenting system in your blogger blog by changing Google plus settings in your blogger dashboard. This commenting System is supported on public blogs; you can't use this system on private blogs.
#7 Instant Integration with Google Plus Page
You can associate your blogger blog with your Google plus Page. Blogger allows you to interconnect your accounts with each other. Whenever you publish a new post, it automatically gets shared on your Google plus Page. You don't need to share your posts manually. Everyone who uses blogger is going to receive great SEO benefits from Google Plus.
So this list doesn't end here. There are many other SEO benefits of using blogger that you can figure our while using Blogger.
by Jillur Rahman
Jillur Rahman is a Web designers. He enjoys to make blogger templates. He always try to make modern and 3D looking Templates. You can by his templates from Themeforest.
Follow him @ Twitter | Facebook | Google Plus
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